1: POMBLAI

POMBLAI is a celebration of South Indian culture

POMBLAI is a gender-neutral fashion collection designed to break free from norms and stereotypes. To help embrace individuality and express authentically. Inspired by traditionally feminine elements of South Indian culture, we designed unique prints and reimagined traditional menswear silhouettes for a line of contemporary styles with something for everyone.

" Nee POMBLAI mari irukkey \ You're like a girl "

We're here to push back against the haters and embrace a modern vision of masculinity. We designed this collection to encourage personal exploration, cultural reconnection and self-love

We partnered with skilled tailors and blockprinters local to Chennai to bring this collection to life. Each piece was carefully handcrafted with attention to detail and quality, so that you look and feel your best.

The Prints

  • Kannu

    Our Kannu \ eyes print is inspired by the exaggerated makeup of Kathakali dancers, designed to capture a subversive expression that's spread across all our pieces

  • Mayil

    The Mayil \ peacock print featured on our shirt pockets designed to symbolize masculine beauty, capturing the essence of the collection

  • Kolam

    We explored the intricacy of kolam, a traditionally feminine Tamil artform, as hand-printed compositions on our pieces